AI that turns your brand and data into finished marketing work.
See the workHarbor Athletics
New trail layers, ready before the first frost.
The air is changing. The habit stays.
Make room for the runs that start in the cool and finish somewhere worth stopping. Find your next layer in the fall collection.
Mercer & Bone
Mercer & Bone · The gifting edit
The most useful place to start is an ordinary day. Think about the things someone reaches for, the places they spend time and the small rituals they look forward to.
A gift can make a familiar routine more enjoyable. Someone who loves an unhurried morning may appreciate something for the breakfast table. Someone who brings people together may prefer something they can share.
Look beyond the occasion. Consider how an object will fit into their home, how they will care for it and whether it will still feel useful once the wrapping is gone. A piece that belongs in their everyday life can be more thoughtful than something saved for a special occasion.
Use what you know about their colours, materials and habits as your guide. When you’re uncertain, a simple, considered choice gives them room to make it their own.
Before you wrap it, add a note about why you chose it. The detail you noticed is part of the gift.
Fjord Outerwear
Fjord Outerwear
Take the long way back.
For the path you know and the turn you haven’t taken. Explore the collection from Fjord Outerwear.
Illustrative work · fictional brandsGenerated photograph · no live accounts connected
Read this pieceThe working surface
Your work lands in one place: questions first, then anything that needs a closer look, then drafts ready for your review.
Harbor Athletics
Needs you
6 pieces of work
Which fall line leads the November email?
Technical SEO audit
Keyword research · winter gifting
October email campaign
Monthly SEO report · September
Meta ad concepts · fall launch
Questions first. Closer review next. Then the work that needs your signature.
Interactive example · Harbor AthleticsYour connections, brand and history stay with your work.
Open questions and deadlines sit at the top.
Review is recorded. Sending and publishing are separate decisions.
Illustrative work · fictional account
New trail layers, ready before the first frost.
The air is changing. The habit stays.
Make room for the runs that start in the cool and finish somewhere worth stopping. Find your next layer in the fall collection.
Illustrative email copy and generated photograph. Fictional brand; no campaign has been sent.
Illustrative work · fictional account
Mercer & Bone · The gifting edit
The most useful place to start is an ordinary day. Think about the things someone reaches for, the places they spend time and the small rituals they look forward to.
A gift can make a familiar routine more enjoyable. Someone who loves an unhurried morning may appreciate something for the breakfast table. Someone who brings people together may prefer something they can share.
Look beyond the occasion. Consider how an object will fit into their home, how they will care for it and whether it will still feel useful once the wrapping is gone. A piece that belongs in their everyday life can be more thoughtful than something saved for a special occasion.
Use what you know about their colours, materials and habits as your guide. When you’re uncertain, a simple, considered choice gives them room to make it their own.
Before you wrap it, add a note about why you chose it. The detail you noticed is part of the gift.
Illustrative article for a fictional brand. No search rankings or performance claims.
Illustrative work · fictional account
Fjord Outerwear
Take the long way back.
For the path you know and the turn you haven’t taken. Explore the collection from Fjord Outerwear.
Illustrative ad copy and generated photograph for a fictional brand. No ad has been published and no money has been spent.
Built by Wallaroo Media, where it runs marketing work today.
Cobar is a web app for marketing teams, made by Wallaroo Media. It turns your brand and your own account data into finished marketing work: reports, audits, email drafts and documents. You review the work and decide what goes out.
When you connect a Google account and approve access, Cobar uses it like this:
Cobar does not sell Google data or use it for advertising, and does not itself use it to train AI models. You can disconnect a service at any time.
How Cobar handles Google dataCobar drafts from your brand and real numbers. You review the work and decide when it is ready. Sending, publishing and spending take a separate human decision.
The services you connect, read with your own key or consent. Missing data stays unavailable; Cobar does not fill the gap with a guess.
No. Work lands where you already keep it: a document in your Drive, a draft in Klaviyo, an ad staged and paused in Meta.
Inspired by the exposed layers of Cobar, New South Wales. A sense of place Original generated material artwork. No tourism photography is reproduced.
